Deriving from the age-old proverb ‘to have your cake and eat it'. It plays on the dichotomy of two ideals not being simultaneously attainable.
…For people who desire to have their cake and eat it:
cake.shop





Who we are
With over 30 years of experience across the digital market. Luke and Georgia launched cake.shop in 2024 with a mission of helping companies grow sustainably, both commercially and environmentally.
Why we do it
The same core desires have repeatedly surfaced from our network over the years. Agencies and brands need control over their technology choices and must work transparently with their partners. cake.shop is designed to lower the barrier to entry with
Solutions
Technology
Team
What we do
Just like a cake, we’ve built product layers which answer the biggest areas of concern for our clients
Access
Lowering the barrier to entry by providing agency owned and operated DSP's. Access to premium supply in Australia and most markets around the globe. No minimums or lock in contracts.
CreATE
Creative studio and ad server to build interactive and engaging ads across any screen.
Sustain
In partnership with Hiili, the world's only scientifically verified carbon measurement and optimisation platform.


















How we do it
Commercial flexibility to drive sustainable growth with our collection of proud partners.
Partner
We take care of the full creative and campaign cycle via our proprietary DSP
CreATE
Creative and Supply package integrated into your DSP of choice
Consult
White glove partnership experience. Customised ad stacks for brands and independent agencies
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Have your cake
and eat it...
Get in touch to start crafting advertising that satisfies your brand's hunger for success










